The workforce is rapidly transforming, and at the center of this change is Generation Z—digital natives who bring fresh perspectives, adaptability, and an appetite for global opportunities. By 2030, Gen Z is projected to make up 30% of the global workforce (World Economic Forum). For companies looking to attract and retain this new generation of talent, traditional hiring models are no longer enough.
Enter Employer of Record (EOR) services. By partnering with providers like KuddleandCo, businesses can seamlessly hire Gen Z talent across borders, ensuring compliance, efficiency, and an attractive work experience for the next generation of professionals.
Why Gen Z is Changing the Rules of Work
Unlike previous generations, Gen Z is:
- Global-Minded: A Deloitte study found that 77% of Gen Z professionals want to work for organizations that value diversity and international collaboration.
- Remote-First: Gen Z places a high value on flexibility, with 65% preferring hybrid or remote work options (McKinsey).
- Purpose-Driven: They seek employers with strong values and a commitment to social and environmental responsibility.
- Tech-Savvy: Raised in a digital-first world, they expect seamless HR, onboarding, and payroll experiences powered by modern technology.
For employers, meeting these expectations requires agility—and that’s where EOR becomes the future of work.
Key Benefits of Using EOR for Hiring Gen Z
Simplified Global Hiring
EOR partners like KuddleandCo handle contracts, payroll, and compliance across multiple countries.
Regulatory Compliance
Navigate complex tax, labor, and employment laws without legal risks.
Speed to Hire
Reduce onboarding time from months to weeks, enabling businesses to secure top Gen Z talent quickly.
Flexibility
Offer hybrid and remote employment options while ensuring local compliance.
Employer Branding
Provide the seamless digital experiences that Gen Z expects, from automated payroll to transparent benefits.
KuddleandCo: Enabling the Future of Work
With KuddleandCo, businesses can confidently hire Gen Z talent across borders without the headaches of setting up foreign subsidiaries. Their EOR solutions give companies the tools to:
- Stay fully compliant with local labor laws.
- Offer competitive, transparent compensation packages.
- Scale teams internationally with ease.
- Build a strong employer brand aligned with Gen Z expectations.
By removing barriers to cross-border employment, KuddleandCo helps businesses focus on what matters most—building diverse, future-ready teams.
Conclusion
The rise of Gen Z is not just a workforce trend—it’s a global shift that demands new hiring strategies. As companies compete for the best young talent, flexibility, compliance, and speed are critical. Employer of Record services provide the perfect solution, enabling businesses to hire, retain, and empower Gen Z professionals worldwide.
With KuddleandCo as your EOR partner, you’re not just hiring employees—you’re building a borderless, future-proof workforce ready to drive innovation in the years to come.
References
- Cake.com. The Gen Z Effect and the Workforce Evolution: 2024 Statistics
- Venn. Exploring Remote Work Trends: Millennials + Gen Z Lead the Way
- HireBasis. Gen Z in Remote Work, statistics and trends (2025)
- SpringerOpen. Designing future-ready workplaces: how Gen Z’s preferred work type influence retention intention; mediating role of perceived autonomy in Malaysian SMEs
